Marketing Automation Services to Transform Business Prospects (1)

SEO or PPC – A Combo is better

SEO or PPC? This is a question, clients often ask my SEM team. It presents a dilemma for us when clients ask us to choose between SEO and PPC for their monthly campaigns. With a limited marketing budget, it’s therefore important to develop a proper search engine marketing strategy.

Here are Some of The Frequently Asked Questions:

Client Question: What are Organic SEO and PPC?

aMarketForce Answer: Organic SEO or natural Search Engine Optimization (SEO) is the process of improving the volume and quality of traffic to your website from search engines by optimizing your website pages and increasing the popularity of your link. You accomplish this by performing a number of SEO activities.

Advertisers use the pay-per-click (PPC) Internet advertising model on websites, paying the host only when someone clicks on their ad. With Search Engines, advertisers typically bid on keyword phrases relevant to their target market.

Client Question: Out of SEO and PPC which shows early results?

aMarketForce Answer: As soon as you activate PPC campaigns, they start showing your company’s ad impressions, generate leads, and boost your website traffic. However, you cannot guarantee that those who click on your ads are actually interested in your services. SEO will take a month or two to get the desired results by targeting important keywords. PPC campaign when stopped will stop generating leads but SEO activities and its results are long lasting and give you higher ROI.

Client Question: Which is more costly SEO or PPC campaign?

aMarketForce Answer: aMarketForce charges a flat rate for any English website targeting 10 major keywords. Apart from PPC campaign setup and management charges, the cost of PPC depends on your monthly budget.

Client Question: What should we pick? SEO or PPC?

aMarketForce Answer: aMarketForce suggests a combo package of both SEO and PPC campaigns for a strong internet marketing strategy. SEO should target all generic keywords and PPC should target highly competitive keywords keeping in mind negative keywords.

We would love to hear your experience with Search Engine Optimization and Pay-Per-Click management. What do you suggest?

About aMarketForce

aMarketForce, a marketing services company based in Silicon Valley provides marketing, sales and customer support from its facilities in India. aMarketForce’s services cover all aspects of marketing communications such as prospect database development, database pre-qualification, database validation and cleansing, lead generation, market research, inbound support – customer support, technical support, pre-sales/post-sales, and virtual assistant services. aMarketForce’s Internet Marketing Services covers SEO Services, PPC campaign management, email marketing and email campaign management, website maintenance, social media marketing and blogging services. aMarketForce serves as a reliable business partner that adds value to an organization and provides competent, trustworthy support. aMarketForce is offering 2 months Risk Free Trial for SEO Services. Register Now for a 2 – Months Trial.

Additional information can be found at aMarketForce. For further inquiries call at 408-342-1700 at info@amarketforce.com.

Releated Posts

The Future of Demand Generation Services: Key Stats and Trends to Watch in 2025

Introduction Demand generation continues to evolve as businesses lean toward advanced technologies, market dynamics, and buyer behaviors. The…

ByByadminMar 20, 2025

The Marketing Trends of 2011 – A Summary

2011 saw many ups and downs in the market. The global economy in 2011 was all about recovery.…

ByByadminJan 29, 2025

Email Marketing? Keep Experimenting

Online marketing via email is complicated. However, while it is a very effective means of internet marketing, it…

ByByadminJan 29, 2025
Shopping Basket

Mr.-Dharmagna-Trivedi

Mr. Dharmagna Trivedi

CFO
Dharmagna brings a strong finance and IT background to the aMarketForce Management Team and over the past 10 years has ensured the organization’s continuous growth. With extensive operational expertise, Dharmagna has been instrumental in developing key financial and corporate policies, as well as, maintaining certified ISO and legal compliances.
Dharmagna’s responsibilities range from account taxation finalization to analysis and auditing of HR and operational processes to optimize overall delivery performance for cost. Prior to joining aMarketForce, Dharmagna held positions in Financial Management at leading companies in India. Dharmagna holds an MBA in Finance from Gujarat University as well as a diploma in Computer Applications.

Mr.-Kahan-Munshi

Mr. Kahan P Munshi

VP Operations & Business Development
Kahan has extensive experience in Lead Generation, Content Syndication, and Marketing Database management. Kahan is responsible for aMarketForce’s delivery processes servicing our global customers. With more than 10 years of experience in project management and operations, Kahan brings valuable management to our various delivery teams; he is also an expert on streamlining processes while enhancing productivity.
Kahan has instituted several quality control metrics to ensure highest quality for all aMarketForce services. Prior to joining aMarketForce, Kahan held management roles in operations at large banks and IT businesses in the UK and India. Kahan holds an MS in Information Technology from Preston University, London, and Bachelors in Commerce from Gujarat University, India.

Yaacov-Ben-Yaacov

Yaacov Ben-Yaacov

Board Member
Yaacov is a veteran US-Israeli Hi-tech entrepreneur with a successful and proven track record in the digital content industry. As the founder of Picture Vision, he was the first to bring to the mass market the convenience of sharing photographs over the Internet.

Picture Vision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfillment chain before he sold the business to Kodak for over $150 million in 2000. Yaacov founded Catch Media in 2003 with the same – yet far broader – vision of creating a comprehensive ecosystem to share ANY form of media over networks in a legal way to create value for the consumer, the media creator, and every participant in the value chain.

John-R-Manning

Dr. John R. Manning

Director
Dr. John Manning is experienced in engineering consultancy and strategic planning. Dr. Manning holds a Sc.D. and MS in Mechanical Engineering from MIT, and a BE (with highest honors) in Mechanical Engineering from Yale University. He is also a former faculty member at Stanford University.

As co-founder of V-Soft, Dr. Manning brings with him 40+ years of experience operating his own business. A design consultant, Dr. Manning has extensive experience in mechanical design and packaging of electronic products. From the onset Dr. Manning collaborated with V-Soft co-founders in developing the company strategy, participated in customer presentations and helped grow the company to its current size.

Dr. Manning has a continuing forensic mechanical engineering practice focused on safe design of mechanical equipment. Earlier in his career, Dr. Manning was Associate Dean of Engineering and Associate Professor at Boston University, where in addition to his teaching duties he was responsible for faculty and student relations and special projects. In his first academic position as Assistant Professor at Stanford University, he taught engineering design and supervised doctoral research students. Dr. Manning has also worked for the Aerospace Systems Division of RCA Corporation and for companies in India.

Ashwin-Vora

Mr. Ashwin Vora

CEO

Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, strategic planning,and engineering. Mr. Vora has cultivated Joint Ventures and key long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries.

Ashwin is a co-founder of V-Soft, Inc., a company providing high quality software outsourcing services to global customers using resources from India. Subsequently, Ashwin co-founded aMarketForce Pvt. Ltd., a high-end demand generation services company that has become a leader in business-to-business demand generation and marketing services. Ashwin currently serves as CEO of both companies.

Prior to founding V-Soft, Ashwin was the General Manager of GenRad Corporation’s California division that he successfully divested. Ashwin also worked with leading technology companies managing product lifecycles.

Ashwin holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Ashwin also has a BS in Engineering from MS University in India where he was awarded four gold medals for being the top ranker in the State.

aMarketForce
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.