Increased traffic and SEO are some of the biggest challenges faced today. Even the best-prepared B2B Content Syndication may turn futile if it’s not reached to the right audience. Do you spend hours after hours on creating websites, but still not ...
Lead generation is essential for the growth of a business. In simple words, it is an assortment of marketing activities that lures in prospects and converts them into leads. Leads are then, eventually turned into customers. It is a tried and test ...
Daily, selling products or services grows harder for companies. The market constantly changes, making strong strategies like Account-Based Marketing (ABM) essential. ABM helps businesses reach their ideal audience. Yet, capturing and keeping audienc ...
Lead generation is the essence of any given business. You cannot run a business if you aren’t focusing on acquiring new customers. Previously, lead generation was limited to traditional resources; however, things have changed with time. Today, th ...
Marketing is an integral part of demand generation. For the last couple of years, marketing has been primarily focused on an inbound marketing strategy. While it has been an efficient and effective method, the process has lost its charm in recent ye ...
When aiming for a purpose, step one is consciousness—without it, you're likely to overlook the bull's eye. The equal applies in your business efforts. To get satisfactory outcomes, you need to recognize exactly who your potential is, whether launchi ...
Organizations collect customer contact lists for significant business outcomes. Business studies have found that a great boost in business retention can be achieved by that. To get the optimum benefit, you should make intelligent use of that. The ...
When you run a business, it is important to focus on demand generation, which is essential for better profitability. Though marketing is an integral part of this process, it has been seen for some time that the marketing function is more centered to ...
Marketing experts call Demand Generation a ‘marketing powerhouse’. It can build brand awareness and increase traffic to the website. Securing new leads helps in taking the business to new heights. It is especially useful for B2B companies as you can ...
Data Scrubbing and Cleaning create changes in a database and keep it up-to-date. Several records-in-depth corporations, banks, retail, insurance, and telecommunication, use Data Scrubbing and Cleansing equipment on an ordinary basis to evaluate thei ...
Picture Vision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfillment chain before he sold the business to Kodak for over $150 million in 2000. Yaacov founded Catch Media in 2003 with the same – yet far broader – vision of creating a comprehensive ecosystem to share ANY form of media over networks in a legal way to create value for the consumer, the media creator, and every participant in the value chain.
As co-founder of V-Soft, Dr. Manning brings with him 40+ years of experience operating his own business. A design consultant, Dr. Manning has extensive experience in mechanical design and packaging of electronic products. From the onset Dr. Manning collaborated with V-Soft co-founders in developing the company strategy, participated in customer presentations and helped grow the company to its current size.
Dr. Manning has a continuing forensic mechanical engineering practice focused on safe design of mechanical equipment. Earlier in his career, Dr. Manning was Associate Dean of Engineering and Associate Professor at Boston University, where in addition to his teaching duties he was responsible for faculty and student relations and special projects. In his first academic position as Assistant Professor at Stanford University, he taught engineering design and supervised doctoral research students. Dr. Manning has also worked for the Aerospace Systems Division of RCA Corporation and for companies in India.
Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, strategic planning,and engineering. Mr. Vora has cultivated Joint Ventures and key long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries.
Ashwin is a co-founder of V-Soft, Inc., a company providing high quality software outsourcing services to global customers using resources from India. Subsequently, Ashwin co-founded aMarketForce Pvt. Ltd., a high-end demand generation services company that has become a leader in business-to-business demand generation and marketing services. Ashwin currently serves as CEO of both companies.
Prior to founding V-Soft, Ashwin was the General Manager of GenRad Corporation’s California division that he successfully divested. Ashwin also worked with leading technology companies managing product lifecycles.
Ashwin holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Ashwin also has a BS in Engineering from MS University in India where he was awarded four gold medals for being the top ranker in the State.
