Database enrichment can have a significant impact on your business by optimizing your data and providing valuable insights that can drive various aspects of your business operations. Here are some key ways in which database enrichment can impact you ...
Account Based Marketing is a business marketing strategy that concentrate resources on a set of target accounts within a market. It uses personalised campaigns designed to engage each account, basing the marketing message on the specific attributes ...
Content marketing plays a critical role in demand generation. It is a key tactic used to attract and engage potential customers throughout the buying journey, from creating awareness to nurturing leads and ultimately driving sales. Here are some ...
Demand generation is the process of creating and nurturing interest in a product or service to drive demand and ultimately sales. It is, therefore, a holistic approach to marketing that involves a range of tactics and strategies. These efforts aim t ...
Database enrichment is the process of improving the quality and depth of data in a database. It involves adding new data or updating existing data to improve its accuracy, completeness, and relevance. Here are some strategies for effective database ...
Building a winning lead generation funnel requires a strategic approach that includes the following steps: Identify your target audience Define your ideal customer and identify their needs, challenges, and pain points. This will help you creat ...
Database enrichment refers to the process of enhancing or improving the quality and accuracy of data in a database by appending additional data from external sources. It can help optimize your data in several ways: Data Accuracy: Database enri ...
Content marketing is essential for businesses for several compelling reasons: Establishes Brand Authority and Credibility: Content marketing allows businesses to demonstrate their expertise and knowledge in their industry or niche. By consiste ...
Lead generation is a critical process for businesses to attract potential customers and convert them into paying customers. Here are some tips for more effective lead generation: Know your target audience: Clearly define your target audience b ...
Measuring the impact of your demand generation efforts is crucial to understanding the effectiveness of your marketing strategies and making data-driven decisions to optimize your campaigns. Here are some key steps to measure the impact of your dema ...
Picture Vision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfillment chain before he sold the business to Kodak for over $150 million in 2000. Yaacov founded Catch Media in 2003 with the same – yet far broader – vision of creating a comprehensive ecosystem to share ANY form of media over networks in a legal way to create value for the consumer, the media creator, and every participant in the value chain.
As co-founder of V-Soft, Dr. Manning brings with him 40+ years of experience operating his own business. A design consultant, Dr. Manning has extensive experience in mechanical design and packaging of electronic products. From the onset Dr. Manning collaborated with V-Soft co-founders in developing the company strategy, participated in customer presentations and helped grow the company to its current size.
Dr. Manning has a continuing forensic mechanical engineering practice focused on safe design of mechanical equipment. Earlier in his career, Dr. Manning was Associate Dean of Engineering and Associate Professor at Boston University, where in addition to his teaching duties he was responsible for faculty and student relations and special projects. In his first academic position as Assistant Professor at Stanford University, he taught engineering design and supervised doctoral research students. Dr. Manning has also worked for the Aerospace Systems Division of RCA Corporation and for companies in India.
Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, strategic planning,and engineering. Mr. Vora has cultivated Joint Ventures and key long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries.
Ashwin is a co-founder of V-Soft, Inc., a company providing high quality software outsourcing services to global customers using resources from India. Subsequently, Ashwin co-founded aMarketForce Pvt. Ltd., a high-end demand generation services company that has become a leader in business-to-business demand generation and marketing services. Ashwin currently serves as CEO of both companies.
Prior to founding V-Soft, Ashwin was the General Manager of GenRad Corporation’s California division that he successfully divested. Ashwin also worked with leading technology companies managing product lifecycles.
Ashwin holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Ashwin also has a BS in Engineering from MS University in India where he was awarded four gold medals for being the top ranker in the State.
