Integrated Marketing Services

August 28, 2012

Developing an Integrated Marketing Communications Program– Part II

In our previous blog, Developing an Integrated Marketing Communications Program– Part I, we discussed the 10 steps to implement strategic […]
August 23, 2012

Developing an Integrated Marketing Communications Program– Part I

With highly evolved communication channels available to a marketer, customer communication and management has developed its own challenges. Brand confusion […]