Integrated Marketing Communications Program

August 28, 2012
Published by aMarketForce at August 28, 2012
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Developing an Integrated Marketing Communications Program– Part II

In our previous blog, Developing an Integrated Marketing Communications Program– Part I, we discussed the 10 steps to implement strategic […]
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August 23, 2012
Published by aMarketForce at August 23, 2012
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Developing an Integrated Marketing Communications Program– Part I

With highly evolved communication channels available to a marketer, customer communication and management has developed its own challenges. Brand confusion […]
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