aMarketForce, a leading provider of Sales and Marketing Services announced today that it has successfully delivered on a highly successful lead-generation project for one of its clients, a leader in IT and product development solutions.aMarketForce generated a pre-qualified prospect list of 3000 contacts in a hard-to-reach target market with over 95% accuracy.

aMarketForce worked with the client in clearly understanding their unusual target market, located in both the US and European regions. After running a pilot to identify pitfalls, aMarketForce quickly realized that the usual methods used for lead generation were not going to work. The methods were modified and re-tested. These changes resulted in significant improvements in lead quality, and the client received a very goodlist to use in their subsequent sales efforts. This list of about 3,000 decision makers and influencers is now being used by the client for their outbound campaigns, both soft touch nurturing as well as high impact direct campaigns.aMarketForce also conducted short surveys for the European market in different languages which helped in better qualifying prospects.

“aMarketForce is proud to once again deliver a first class pre-qualified lead list for its client. The client received excellent support in empowering their inside sales team to make productive sales calls. Using the lists developed by aMarketForce, the client now has a strong pipeline, and has already closed 2 large deals. The next step is to support the client’s marketing initiatives.” said Ashwin Vora, aMarketForce’s CEO.

About aMarketForce

aMarketForce is a Silicon Valley based company that provides sales, marketing, customer support, and technical writing & documentation services to growth companies. Sales support and B2B marketing services include database validation, scrubbing and cleansing, prospect database development and pre-qualification, as well as B2B lead generation. Marketing services include marketing automation services, email campaign management, market research, survey services, SEO services, PPC campaign management, and website maintenance. Customer Support services include inbound support- L1 and L2, pre-sales/post-sales, customer and technical support. aMarketForce helps you with your marketing automation strategy from software selection, implementation, training, integration with CRM or other systems, campaign management, and marketing automation support services.

Additional information about aMarketForce can be found at www.amarketforce.com. For further inquiries call at 408-342-1700 or email at info@amarketforce.com.