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September 15, 2021
Data Scrubbing and Cleansing

Data Scrubbing and Cleansing

Data scrubbing is defined as the process of making changes in a database and keeping it up-to-date. Several data-intensive organizations, […]
July 13, 2021

Quality vs. Quantity B2B Lead Generation

Lead generation is the essence of any given business. You cannot run a business if you aren’t focusing on acquiring […]
June 19, 2021

Account-Based Marketing- An Important Aspect of Demand Generation

Marketing is an integral part of demand generation. For the last couple of years, marketing is majorly centered towards an […]
March 30, 2021

How Can We Get Higher Quality Sales Prospects

October 5, 2020

Benefits of Account-Based Marketing (ABM)

Every day it is getting tougher for companies to sell their products or services.  With an ever-changing marketplace, it is difficult […]
August 24, 2020

How digital marketing can help generate leads for your business?

Lead generation is essential for the growth of a business. In simple words, it is an assortment of marketing activities […]
July 27, 2020

Why does a company need to prepare a Contact list?

March 2, 2019
Lead Scoring Services

Understanding Lead Scoring and its Benefits for a Business

Lead nurturing and scoring is crucial for businesses as not all leads are created equal. You might often hear the […]
May 10, 2018
GDPR

How will the GDPR Impact Third-Party Lead Generation?

Most marketing managers are preparing for it. They ensure that the landing page or website form, data transfer procedures, languages […]