Before we deep dive into the details of content syndication and understand which industry reaps the best benefit out of it, let’s understand where the term comes from? It is associated with the broadcasting and television industry. It means that one a show or broadcast is greatly successful, it is possible to generate the income…
Content Marketing You’ve just heard someone mention “content marketing” and you get the idea you should already know what it is, but you’re too embarrassed to ask anyone. Congratulations, this post is for you. aMarketForce, an online resource for information on all things content marketing related, defines content marketing thusly: Content marketing is a…
What is content marketing? Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. Benefits of Content Marketing: Content Marketing makes you money: If a marketing strategy doesn’t help you make more money, don’t do it. Fortunately, content…
Thanksgiving Day is a good day to recommit our energies to giving thanks and just giving. This Thanksgiving, aMarketForce is giving away some special tips for content marketing strategy. So, next time when you plan your content marketing campaign, plan it like you prepare your thanksgiving feast. Tip 1. Meat of your strategy – “Turkey”…
In our last blog Make no mistake: DOs and DON’Ts of Content Marketing, we gave you some tips on what to and what not to do while planning your content marketing strategy. Strategies never work until they are actually implemented and your marketing efforts are in vain when your syndication leads do not convert. There…
Wondering if your content marketing strategy is right on track? Listed are some of the Dos and Don’ts of Content Marketing Strategy that aMarketForce recommends: DOs of Content Marketing Creating a strategy with a realistic goal Most companies fail in their content marketing strategy only because they don’t have enough vision to set the realistic…
According to MarketingSherpa, 61% of B2B marketers directly send all leads to sales without qualifying. If your marketing team is doing the same, then your sales team is wasting a lot of time in chasing dud leads. To make your sales team more effective, you need to generate sales-ready leads. What is a Sales-Ready Lead?…
What is Prospect Database? Prospect Database refers to a repository containing various contact names, addresses, company name etc managed in an organized way. A prospect database comprises of various records pertaining to your potential customer or sales lead which is qualified on the basis of certain criteria like target industry, geographic location etc. Why develop…
Used skilfully, emails are a great way to reach existing and potential customers in a targeted, organized and non-intrusive way. People are on the lookout for expert advice and emails happen to be a great way to give it, as well as draw attention to a brand. According to a study by the Direct Marketing…
