July 9, 2012

eCommerce industry case study for customer satisfaction and loyalty

In a prior survey blog, “How to Design a Successful Customer Satisfaction Survey?” we had discussed a procedure to design […]
June 18, 2012

Customer Surveys – Are you testing your customers’ patience?

Customer-focused businesses always want to know what their prospects and customers think of them. With the web making it is […]
May 28, 2012

Why my Email Campaigns are not Producing Good Results? – Part I

In our last email marketing blog post Is email marketing dead?, we suggested that email marketing is still an integral […]
May 23, 2012

How to Design a Successful Customer Satisfaction Survey?

In our last blog post Survey Mythbusters: Customer Satisfaction or Customer Loyalty, we discussed the major myths regarding customer satisfaction […]
April 30, 2012

Survey Mythbusters: Customer Satisfaction or Customer Loyalty

aMarketForce talks every day with clients looking to measure customer satisfaction and loyalty. Not to our surprise, many of them […]
April 12, 2012

Marketing Automation Vs. Email Campaign Management – It’s more than eenie–meenie-miney-mo

Every organization, before making the investment into a marketing automation solution has to answer the question: “How will it help […]
April 9, 2012

Which Marketing Automation Solution is right for you?

In our last post What is Marketing Automation Software and Why Should I consider it? , we had discussed how […]
March 16, 2012

Is email marketing dead?

Email marketing was an integral part of effective marketing strategies. Companies realized that targeted email marketing was one of the […]
February 28, 2012

Some Best Practices to Grow B2B Prospect Lists

Your sales team needs a quality prospect list to maximize their call effectiveness. Bad lists are waste of time and […]