aMarketForce
September 10, 2012
The Marketing software ecosystem has become very complex. The biggest component of this ecosystem, Marketing Automation (MA), is a set […]
August 28, 2012
In our previous blog, Developing an Integrated Marketing Communications Program– Part I, we discussed the 10 steps to implement strategic […]
August 23, 2012
With highly evolved communication channels available to a marketer, customer communication and management has developed its own challenges. Brand confusion […]
July 27, 2012
In our last email campaign blog, Why are my Email Campaigns Not Producing Good Results? – Part I we discussed […]
July 9, 2012
In a prior survey blog, “How to Design a Successful Customer Satisfaction Survey?” we had discussed a procedure to design […]
June 18, 2012
Customer-focused businesses always want to know what their prospects and customers think of them. With the web making it is […]
May 28, 2012
In our last email marketing blog post Is email marketing dead?, we suggested that email marketing is still an integral […]
May 23, 2012
In our last blog post Survey Mythbusters: Customer Satisfaction or Customer Loyalty, we discussed the major myths regarding customer satisfaction […]
April 30, 2012
aMarketForce talks every day with clients looking to measure customer satisfaction and loyalty. Not to our surprise, many of them […]