2011 saw many ups and downs in the market. The global economy in 2011 was all about recovery. And as the global economy was recovering, businesses planned their marketing budgets -smartly. Here are the top 4 marketing trends we saw in 2011: So ...
Developing an Effective Marcom Strategy
The right marcom strategy positions your business distinctively and gives your sales team the awareness umbrella they need while prospecting. On the other hand, a poorly crafted communications strategy can do serious damage: not only hurt sales but ...
Developing an Effective Marcom Strategy – 4 Elements you must know – Part I
In our last blog we had discussed the importance of Developing an Effective Marcom Strategy. This blog will focus on 4 important elements of effective Marcom strategy. Your Audience Your Message The Right Channel – Media Mix Timing and ...
Developing an Integrated Marketing Communications Program– Part II
In our previous blog, Developing an Integrated Marketing Communications Program– Part I, we discussed the 10 steps to implement strategic integrated marketing. Today we will discuss two of those ten steps in detail. Step 1: Become Aware of Barrie ...
Marketing Trends for 2014–Predictions by aMarketForce (B2B Marketing Company)
Every year new tools and technologies shift the yearly marketing strategies to a new direction. In 2013 aMarketForce made few marketing trends predictions and this year we are back with our new list. Here are the top 5 trends marketers should watch ...
