Events are a key part of your awareness and lead generation strategy. Events are one of the few venues where you can talk to your prospects and customers directly and make a strong personal connection. Every event needs a well-executed plan to en ...
Successful Event Marketing and Event Recruitment, Part 3 – How to Measure Event ROI
In our last 2 blogs Successful Event Marketing and Event Recruitment and Successful Event Marketing and Event Recruitment, Part 2- Messaging and Promotion, we discussed how to develop the target audience, and create a messaging and promotion strateg ...
Tips for Event Recruitment and Successful Lead Generation Events
Events such as conferences, trade shows and web seminars are a great way for businesses to reach out to prospects. However, even the best events can fall flat on their face without carefully planned execution. Does your company have events lined ...
Successful Event Marketing and Event Recruitment, Part 2-Messaging and Promotion
Every event needs planning. Without a well scheduled and executed plan – targeted attendee recruitment, error-free registrations, flawless event execution and prompt, detailed follow-up – even the best sales events will be a waste of money and time. ...