Management Team


Mr. Ashwin Vora

Mr. Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, engineering, and strategic planning.

Mr. Vora founded V-Soft, Inc. in 1995 with the vision of providing high quality software outsourcing services to global customers using resources from India. Mr. Vora’s focus on building customer relationships and providing superior services has led to V-Soft’s rapid growth and the company now firmly holds a reputation for providing excellent offshore services to a global client base. Subsequently, Mr. Vora co-founded aMarketForce, a high-end marketing services company that has become a leader in business-to-business marketing services. Mr. Vora is the Chairman of a Silicon Valley start-up, Jobstir LLC.

Mr. Vora has also developed many strategic long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries. He is currently managing and engaged in several joint-venture relationships.

Prior to founding V-Soft, Mr. Vora was the General Manager of GenRad Corporation’s California division, where he turned around the failing division by reducing expenses, increasing market share, and increasing gross margins. Mr. Vora managed large global operations for GenRad and headed several product development and engineering teams. Before his tenure at GenRad, Mr. Vora was with Royco Instruments, Inc. managing product development from concept through manufacturing and with Ingersoll Rand where he oversaw program management.

Mr. Vora holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Mr. Ashwin Vora also has a BS in Engineering from Baroda University in India where he was awarded four gold medals for being the top ranker in the State.



Mr. Manish Sharma

Mr. Manish Sharma has been with aMarketForce since 2005, and is responsible for project operations and services delivery, for all customer engagements at aMarketForce.

Mr. Sharma has over 7 years of experience in Information Technology and Process Outsourcing domains. His experience includes project management, technical support, training, and business development. He brings valuable services management and SLA compliance experience, gained during the course of his previous tenures.

Prior to aMarketForce, Mr. Sharma has worked with Gujarat Infotech Ltd. and Sutherland Technologies (Microsoft technical support).

Mr. Sharma holds a BS degree from Gujarat University and MCA from M.S. University of Tamil Nadu, in India.



Mr. Amit Kumar
Vice President

Amit Kumar is responsible for sales, business development and delivery for database business of aMarketForce. Along with driving sales and delivery, Mr. Kumar plays a pivotal role in strategic planning for demand generation, process implementation, harnessing creative talent and client satisfaction.

Mr. Kumar joined aMarketForce in the year 2009. Over the past 6 years, he has moved up the value chain and has held various roles with a clear focus on revenue growth. In his current role, he is responsible for ensuring optimum service delivery and driving value to the customers.

Prior to joining aMarketForce, Mr. Kumar was Business Development Manager with Asian Media and Marketing Group and Associate Manager Quality with Vertex India. He brings year of experience in sales, quality and customer relationship management.

Mr. Kumar holds an MBA in HR and Operations with a Bachelor’s Degree from Hansraj
College, Delhi University.

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