Data cleansing also called data scrubbing or database validation is the process of identifying, removing and updating inaccurate entries in a database. Databases are often filled with incorrect and obsolete information. It is unproductive and cos ...
Does Your Business have a Huge Email Database? Do you know how Accurate it is? A typical database tends to go as much as 30% inaccurate annually as people move, relocate or change jobs. If you use an older list for your outreach efforts, you coul ...
Managing a large prospect database is a time-consuming task. Small to mid-size companies in the B2B space are burdened with developing and maintaining their databases, a time consuming and laborious task. While Sales is a power user of the prospe ...
Increase sales… Is that the 2013 goal for your sales team? As you well know, it is very important to clearly define your company’s yearly and monthly goals for successful campaigns implementation. Outbound marketing techniques such as email marke ...
When you are in a service industry where there is a need of calling customers and contacts frequently, you must have experienced that a significant time gets wasted in calling inaccurate contacts or repeat contacts. Since you spend heavily on settin ...
Data standardization is an important process. It converts the data into a common form. It makes the data suitable for research and comparison. People can collaborate on the data for further use. Before loading it into a central repository, data stan ...
Customer data is extremely important in the digital age. With the advancement in marketing technology, more companies are harnessing the data to personalize and improve customer experience. Though there are plenty of platforms to help organizations ...
Database enrichment is the process of adding new, relevant information to your existing database to improve its quality, accuracy, and completeness. The goal of database enrichment is to enhance the value of your data by adding more data points, whi ...
Here are some tips to take advantage of database enrichment and make your data more valuable: Identify Relevant data points: The first step in database enrichment is to identify the data points that are most relevant to your business. Look for da ...
Enriching your database is essential to ensure that the data you have is accurate, complete, and relevant. Here are some techniques that can help you streamline your database with enrichment: Data Cleansing: Data cleansing is the process of re ...
Picture Vision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfillment chain before he sold the business to Kodak for over $150 million in 2000. Yaacov founded Catch Media in 2003 with the same – yet far broader – vision of creating a comprehensive ecosystem to share ANY form of media over networks in a legal way to create value for the consumer, the media creator, and every participant in the value chain.
As co-founder of V-Soft, Dr. Manning brings with him 40+ years of experience operating his own business. A design consultant, Dr. Manning has extensive experience in mechanical design and packaging of electronic products. From the onset Dr. Manning collaborated with V-Soft co-founders in developing the company strategy, participated in customer presentations and helped grow the company to its current size.
Dr. Manning has a continuing forensic mechanical engineering practice focused on safe design of mechanical equipment. Earlier in his career, Dr. Manning was Associate Dean of Engineering and Associate Professor at Boston University, where in addition to his teaching duties he was responsible for faculty and student relations and special projects. In his first academic position as Assistant Professor at Stanford University, he taught engineering design and supervised doctoral research students. Dr. Manning has also worked for the Aerospace Systems Division of RCA Corporation and for companies in India.
Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, strategic planning,and engineering. Mr. Vora has cultivated Joint Ventures and key long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries.
Ashwin is a co-founder of V-Soft, Inc., a company providing high quality software outsourcing services to global customers using resources from India. Subsequently, Ashwin co-founded aMarketForce Pvt. Ltd., a high-end demand generation services company that has become a leader in business-to-business demand generation and marketing services. Ashwin currently serves as CEO of both companies.
Prior to founding V-Soft, Ashwin was the General Manager of GenRad Corporation’s California division that he successfully divested. Ashwin also worked with leading technology companies managing product lifecycles.
Ashwin holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Ashwin also has a BS in Engineering from MS University in India where he was awarded four gold medals for being the top ranker in the State.
