Data cleansing also called data scrubbing or database validation is the process of identifying, removing and updating inaccurate entries in a database. Databases are often filled with incorrect and obsolete information. It is unproductive and cos ...
Introduction Do you know what that one thing most companies (Government, non-government, SMEs, MSMEs, or large enterprises) crave the most? The large volume of Data! Having a large data set inventory gives B2B businesses access to valuable insigh ...
Does Your Business have a Huge Email Database? Do you know how Accurate it is? A typical database tends to go as much as 30% inaccurate annually as people move, relocate or change jobs. If you use an older list for your outreach efforts, you coul ...
Managing a large prospect database is a time-consuming task. Small to mid-size companies in the B2B space are burdened with developing and maintaining their databases, a time consuming and laborious task. While Sales is a power user of the prospe ...
Increase sales… Is that the 2013 goal for your sales team? As you well know, it is very important to clearly define your company’s yearly and monthly goals for successful campaigns implementation. Outbound marketing techniques such as email marke ...
When you are in a service industry where there is a need of calling customers and contacts frequently, you must have experienced that a significant time gets wasted in calling inaccurate contacts or repeat contacts. Since you spend heavily on settin ...
In this age of “Big Data”, the bigger problem than the data being BIG is the poor quality of the data. The digital universe seems to have an increasingly endless amount of data. In this digital world with the infinite amount of accumulated data, the ...
Generating qualified leads is significant for the inbound marketing strategy – but it’s just the trailer of the whole marketing story.For a qualified lead to enter the sales funnel, it takes a lot more than just qualifying to be a valid lead.Qualify ...
Data scrubbing is defined as the process of making changes in a database and keeping it up-to-date. Several data-intensive organizations, such as banks, retail, insurance, and telecommunication, use data scrubbing tools on a regular basis to assess ...
In today’s scenario where almost 70% of the business relies on data for growth, more than 90 percent of B2B customers complain about data inaccuracy. Against this backdrop, it is essential to keep a close watch on the sanity of the database. You ...
Picture Vision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfillment chain before he sold the business to Kodak for over $150 million in 2000. Yaacov founded Catch Media in 2003 with the same – yet far broader – vision of creating a comprehensive ecosystem to share ANY form of media over networks in a legal way to create value for the consumer, the media creator, and every participant in the value chain.
As co-founder of V-Soft, Dr. Manning brings with him 40+ years of experience operating his own business. A design consultant, Dr. Manning has extensive experience in mechanical design and packaging of electronic products. From the onset Dr. Manning collaborated with V-Soft co-founders in developing the company strategy, participated in customer presentations and helped grow the company to its current size.
Dr. Manning has a continuing forensic mechanical engineering practice focused on safe design of mechanical equipment. Earlier in his career, Dr. Manning was Associate Dean of Engineering and Associate Professor at Boston University, where in addition to his teaching duties he was responsible for faculty and student relations and special projects. In his first academic position as Assistant Professor at Stanford University, he taught engineering design and supervised doctoral research students. Dr. Manning has also worked for the Aerospace Systems Division of RCA Corporation and for companies in India.
Ashwin Vora is a seasoned entrepreneur with years of successful experience in outsourcing services, operations, strategic planning,and engineering. Mr. Vora has cultivated Joint Ventures and key long-term relationships with partner companies in India, North America, and Israel that span a wide spectrum of technologies and industries.
Ashwin is a co-founder of V-Soft, Inc., a company providing high quality software outsourcing services to global customers using resources from India. Subsequently, Ashwin co-founded aMarketForce Pvt. Ltd., a high-end demand generation services company that has become a leader in business-to-business demand generation and marketing services. Ashwin currently serves as CEO of both companies.
Prior to founding V-Soft, Ashwin was the General Manager of GenRad Corporation’s California division that he successfully divested. Ashwin also worked with leading technology companies managing product lifecycles.
Ashwin holds an MS in Engineering from Stanford University and an MBA from University of Santa Clara. Ashwin also has a BS in Engineering from MS University in India where he was awarded four gold medals for being the top ranker in the State.
